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Marketing Strategies

At Mabeere Group of Companies Limited (MGCL), we believe in innovative approaches that not only add value to our products but also enhance cost-effective methods. By prioritizing innovation, we strive to gain a competitive advantage in the market, ensuring that our customers receive the best products at the best prices.

Networking and Engagement

We understand the importance of networking and actively participate in various agricultural and trade groups. Through memberships in forums such as Seeds of Gold, Agri-business (Agriprofocus), Harvest Forum, Farmers Union, NAADs, among others, we leverage these platforms to expand our marketing and sales opportunities.

Regional Presence

To better serve our customers, MGCL is establishing regional stores and sales points across major towns and community centers nationwide. These locations will not only serve as selling points but also as distribution channels for our wide range of products.

Competitive Pricing

In a price-sensitive market like Uganda, we recognize the importance of cost efficiency. By maintaining cost efficiency throughout our handling systems, we ensure that our products remain competitively priced, meeting the demands of our discerning customers.

Long-Term Partnerships

We believe in fostering long-term relationships with our customers. By actively pursuing tenders and establishing partnerships with schools, supermarkets, institutions, and other consumer markets, we aim to enhance our sales and provide consistent value to our clients.

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